2 February 2017 - Enterprises from the PLAURUM Group are beginning to develop markets of the continent of South America
Enterprises from the PLAURUM Group are beginning to develop markets of the continent of South America, the most promising of which is the Brazilian market. The first business visit to Brazil in the history of the Group took place on December 12 - 16, 2016. Sergei Medvedev, the Chairman of the PLAURUM Board of Directors, headed the delegation. This was preceded by research on the consumer technical market of this country and the first product shipments. There were meetings during the visit with the already existing clients to expand shipments and with potential consumers operating on the thermal measuring equipment, nuclear power engineering and chemical industry market; acting operators of the Brazilian precious metals market. In addition to presenting the PLAURUM Group’s opportunities, they had talks on providing services in processing man-made raw materials containing precious metals, shipments of catalytic systems for making nitric acid, thermocouple wire and other industrial products. “Brazil seems to be the most economically developed country on the continent, this is 80% of the whole South American market. We think it to be extremely promising for shipments of products since manufacture of nitrogen fertilizers, architectural glass (AGC, Pilkington, Guardian and other companies), oil- and gas-processing sector are well-developed in Brazil. The automobile industry is excellently developed as well: in 2015, about 3.5 million cars were assembled in Brazil alone,” Sergei Medvedev said. “The country is also important for us as a source of secondary raw materials for processing. Because of highly developed industrial production, large amounts of waste articles containing precious metals, spent petrochemical catalysts, neutralizers for automobile exhausts and other kinds of raw materials are accumulated here.” According to Alexander Andreyev, Deputy CEO for Commerce of Ekaterinburg Non-Ferrous Metals Processing Plant JSC, the main emphasis in promoting EZOCM JSC products on the South American markets should be on shipping catalyst grids, silver targets, bushings and products for the automotive industry.